Founded in June 2024 by designer and art director Giunia Guerrera, GIUNIA is a visual journal that tells stories through artisanal jewellery and leather accessories.

The brand was born from the desire to create heirlooms—objects that not only carry beauty but also meaning. Each piece is intended as a medium for storytelling, something deeply personal that speaks to the identity of the one who wears it.

Every item is meticulously handcrafted, blending traditional techniques such as lost-wax casting with contemporary design to create timeless pieces that evoke memory and emotion. The jewellery is crafted in sterling silver 925 and bronze, often adorned with natural stones, enhancing each piece with organic textures and subtle imperfections that make it truly one of a kind.

Inspired by nature, family relics, and the poetic beauty of imperfection, GIUNIA’s collections are designed to awaken a sense of connection and individuality.

All production takes place in the founder’s hometown of Naples, where each piece is brought to life by skilled artisans who have carried on the rich Italian tradition of jewellery and leather craftsmanship for generations. While based in Amsterdam, Giunia designs every collection from there.

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